![]() MatchCo uses your smartphone’s camera to get an exact read of your skin tone. Is there an app that tells your skin tone?Ī newly launched app called MatchCo, however, aims to fix this beauty conundrum and take the beauty tech game to a whole new level. People with blue or purplish-looking veins usually have cooler undertones.ĭid you know that we offer complimentary shade matching services at your nearest Ulta Beauty store? For example, if your veins look greenish, then you may have warm undertones. If you can see your veins, you may be able to use their color to identify your undertone. … See how it looks in different lighting. … Test shades on multiple spots of your face. … Take the finish of your foundation into consideration. ![]() … Read reviews and look for photo references. How to Match Your Foundation PerfectlyDetermine your undertones. Sephora’s updated Color IQ system has five-times the number of skin tone colors than it had before, allowing a more accurate match with an infinite number of skin tones. The beauty retailer will relaunch its in-store Sephora Color iQ foundation matching service, featuring new artificial intelligence (AI) technology.Īt Sephora, employees are equipped with a handheld device that, when held to the face, scans the surface, capturing a person’s exact skin tone and matching it with a combination of numbers and letters from an existing “shade library.” The resulting four-digit code is a Sephora customer’s Color IQ.įor Color IQ, Sephora devised a new and inclusive color system that strategically spans even beyond the retailer’s current foundation assortment. Sephora has unveiled its latest endeavor to help all its customers find their best foundation match, as part of its Diversity, Equity, and Inclusion (DE&I) commitments. Based on the result of the scan, Color iQ will then recommend the best product based not only on color match, but any preferences the client has expressed. How does the Sephora beauty advisor work?įirst, the Sephora Beauty Advisor scans the client’s skin in several areas on the face and neck using a highly accurate device. I don’t know about samples, but you should have no problem swatching a bunch of shades on your skin and then leaving. Fortunately my Sephora has an outside entrance so I can step outside. I have never had a good experience color swatching, particularly at Sephora. Sephora’s new Color iQ technology helps match you with your perfect foundation, concealer, pressed powder, or tinted moisturizer.ĭo you have a good experience color swatching at Sephora? To address the inevitable limitations of color-matching, (even in-store), Sephora is launching a new shade matching technology that seeks to make the experience more accurate and inclusive than ever before. ![]() “With this, Sephora is able to match an infinite number of skin tones due to the level of accuracy of the proprietary scanning technology.” If your ideal foundation happens to fall outside of Sephora’s current assortment, don’t worry.
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